Monthly Archives: February 2012

Google On SEO Algorithm Changes 2012

As Might Be Expected, Another Google On SEO Algorithm Changes 2012

I recently took a look at the recent results of the Google on seo algorithm changes. There were 40 or so such updates of which I’ll point out a few.

  • More coverage for related searches.
  • Less duplication in expanded sitelinks.
  • More locally relevant predictions in YouTube.
  • More accurate detection of official pages.
  • “Site:” query update. ”This change improves the ranking for queries using the “site:” operator by increasing the diversity of results.”
  • Fresher images. They are now better at detecting new images.
  • Data refresh for related searches signal.
  • Improved snippets for video channels.
  • Improvements to ranking for local search results.
  • Panda update. “This launch refreshes data in the Panda system, making it more accurate and more sensitive to recent changes on the web.”

[I've taken 10 of the 40 for sampling... As you can see in this example, at least 25% of the Google on SEO alogorithm changes are related to relevancy, thus a more accurate return on search engine results pages.

This is exactly in tuned with the core concept of the Google search engines and indeed, all search engines, relatively speaking.

So as you can see from my sampling here, there's no big mystery to Google's intentions for ranking in the search engines as some would have you believe. In my opinion, they state it rather clearly, we want websites that's going to help us carry out our core concepts and when we find these websites, we will reward/award them accordingly...]

Put another way, do your basic on page seo really well and you will begin knocking it out of the park! (after you take care of that, then you should handle your off page seo or do them both simultaneously but at minimum, the aforementioned).

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Some information from th  article “Google On SEO Algorithm Changes 2012″ was sourced at http://insidesearch.blogspot.co.nz/2012/02/search-quality-highlights-40-changes.html.
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10 Top Insider Information Internet Marketing Traffic Tips You Can Implement Right Now At No Cost To You!

Congratulations! You’ve Just Discovered 10 Top Insider Information Internet Marketing Traffic Tips You Can Implement Right Now At No Cost To You!

Use This Free Internet Marketing Information With Free Site Submission Directories Plus Other Google Tips For Easy, Fast And Free Traffic Generation…

2. Interview Experts in Your Niche

If you can get interviews with experts in your niche, your credibility will be greatly boosted thus generating more traffic. All you have to do is ask: email experts a list of questions that is relevant to your niche and get some great content from their answers. At the same time, build relationships with these experts because you never know when a powerful partnership will come knocking at your door.

6. Create a .pdf Cheatsheet

Create cheatsheets with important information about a certain topic and include your website URLs where possible inside the document. People love content such as this and there is a very good chance that it will go viral being shared on the web.

17. Write a Free eBook Containing Internet Marketing Information Or On The Subject Or Your Niche

An eBook is a book-length digital publication read on computers or other electronic devices. They have a high perceived value and are a great way to build a huge email list. To create an eBook, you just have to copy and paste blog posts you already have written into a document and convert it into a PDF. Give away this eBook for free in exchange that people subscribe to your email list.

27. Hold a Contest for Subscribers

Organize contests where you give away prizes to winners. You can do this as a one-time-only or monthly contest. The bigger your gift, the more buzz you generate online and hence the more traffic to your site from those who sign up.

37. Set up a Facebook business page

Set up a Facebook business page to join in the conversation with Facebook users. You can send updates to your fans, which will show up on their home pages. You will also have access to insights and analytics of your fan base. The good thing about having a Page is that you can have an unlimited number of fans while individual accounts can only accommodate 5000 friends.

43. Do Website Submission In Google Via Free Site Submission Directories

Most directories offer the free option to add your URL to their listings. You will be able to pick up some high quality backlinks by adding your site to directories. This is to get your site ranking well on Google.

57. Add Website In Google Search Engine Via Google Places

97% of consumers search for local businesses online. Therefore, your website will get more traffic if you were to list it with Google Places.

64. Ask People to Stumble Your Posts

Make your content interesting and StumbleUpon can be a huge source of traffic source for your site. Get your friends to stumble your content.

77. Speed up your Website

When we talk about the internet, we are always talking about speed. When a website takes more than a few seconds to load some visitors will leave simply because they are impatient. Therefore speed up your website. This can be done by compressing your images or installing a w3 cache plugin to your WordPress site.

97. Put Your Website Everywhere

Get your wesite URL known by doing a little Guerilla Marketing. Some ideas: Give out business cards with an incentive for people to visit your site on them and leave them everywhere. You can also get a decal of your URL for your car. Do whatever it takes to get people to your site!

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